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We love getting up to Toronto for the semi-annual Sports Cards & Collectibles Expo and you’ve likely seen pictures of our last trip, but you didn’t see the video, until now. We definitely saw some amazing cards at the Upper Deck booth throughout the weekend, including these two beauties:
Things were busy all weekend long with our popular Priority Signings wrapper redemption program and UDA sales. We were also thrilled to partner with Cards2Kids for a donation drive at the show. Check it all out as reported by our friends at Beckett Media.
We also love to see fans open up the most premium of all Upper Deck NHL products, The Cup. Check out these two pack breaks:
We had a private event Saturday evening at the Clouts N’ Chara retail store which was a lot of fun where we had two NHL Hall-of-Famers on hand to spend time with our loyal fans. Take a look at some of the action as Johnny Bower and Red Kelly interacted with fans at the event:
Things got a little more exciting when fans decided to get Johnny and Red’s help opening Upper Deck’s most premium NHL trading card release; The Cup. Check out how they did:
One of the best parts of the evening is when one fan in attendance mentioned to Johnny that he saw his album “Johnny Bower Signing Honky the Christmas Goose” in the Hockey Hall-of-Fame and asked him to sign a few bars. Johnny laughed, recounting that they were looking for someone to do it and he was the last guy to hit the showers that day so he was stuck. The rest was just pure magic, check it out:
And lastly, we have a tradition of challenging some of the kids at the show to a decoy tossing challenge towards the end of the show. It’s a lot of fun and the kids get a kick out of usually beating us. This time though Upper Deck’s Ryan Farner proved to be too much for two youngsters (who had previously beaten us all several times over).
All in all it was a great time in Toronto with our fans. We are looking forward to doing it again in the Spring. Hopefully we will see you there!