We love seeing shops that get creative when it comes to promotions that make their customers happy. At Mike’s Stadium Sportscards in Aurora, CO, they ran a promotion that paid large, Exquisite dividends.

After making a purchase, a customer was allowed to pull an Easter Egg to find a message inside. Some of these provided free sleeves or packs, and the big “HAPPY EASTER” egg gave the customer store credit equal to what they just spent.

So what happens when you make a big purchase and get the right egg? Free packs of 2009 Exquisite Football, what else?

Click here to see more from Beckett’s story on the egg hunt, including other videos of happy customers!